Reem Assil - Reem's

Reem Assil founded Reem’s with a passion for the flavors of Arab street-corner bakeries and the vibrant communities where they’re located. Growing up in a Palestinian-Syrian household, Reem was surrounded by the aromas and tastes of food from the homeland and the connections they evoked of her heritage, family, and community. 

In the fall of 2016, she set her eyes on her dream location—a corner of a transit center in the heart of the Fruitvale district in one of the most diverse communities in Oakland. She entered and won the national OpenTable contest to fund her dream restaurant. Six months later, Reem opened her first brick & mortar location.

Reem was a 2018 James Beard Semi-Finalist for Best Chef West, San Francisco Magazine's 2018 Chef of the Year and San Francisco Chronicle's 2017 Rising Star Chef.